A brand with a digital presence vies for visibility among scores of thousands on search engines. The goal is to get seen on the first page of the Search Engine Results Pages (or SERP, as it’s usually called). In simpler terms, it’s about cutting through the noise. We help you do exactly that. Our potent combination of SEO, content marketing, and paid campaigns results in an unprecedented increase in not only the web traffic but online business leads as well.

Why Search Marketing Matters?


35%

clicks happen for the top 3 results on the first page of Google search engine

33%

organic search traffic goes to the number 1 ranked website for any search term / search phrase

30%

increase in web inquiries for a website whose traffic grows in the range of 15 to 20%

80%

web inquiries comes through Paid campaigns on an average for most industry sectors

Our search marketing solution focuses on creating a strong brand equity, increasing traffic, and attracting more web leads

Search Performance Audit


  • We study and analyze all key elements of your digital brand presence – website’s technical audit, UI/UX, SEO analyses, search engine compliance, and brand visibility assessment.
  • The thorough gap analyses and the web presence audit help us develop a comprehensive solutions framework for an effective and result-oriented digital marketing strategy.

Competitive Analysis


  • Keep your friends close, your competition closer. We use a potent combination of customized strategies and reputed 3rd-party tools to capture in-depth competitive analysis data.
  • Insights such as keywords strategy, SEO activities, campaign spends, social media outreach, and more are used to correctly assess the strengths and weaknesses of competition to create a much more fruitful digital marketing strategy.

Search Engine Optimization


  • Unlike the traditional yet prevalent SEO/SEM approach of selecting keyword guesstimates based on Google’s suggestions for optimization, we adopt a unique and powerful Semantic SEO approach.
  • We focus more on the searcher’s intent that helps decipher more meaningful and useful keywords/key-phrases and search queries.
  • Our Semantic SEO approach helps us to deliver top SERP rankings for relevant searches and steady growth of organic web traffic and leads.

Our SEO Services Include:

  • Keywords/Key-phrases Research (Short-tail/Long-tail)
  • On-Page SEO
    1.  Meta Data Optimization
    2. Image Optimization
    3. Page Content Optimization
    4. CTAs Optimization

  • Off-Page SEO
    1. Creation of Backlinks Profile
    2. Contextual Link Building
    3. Social Bookmarking
    4. Directory/Forum Submissions, etc.

Search and Display Advertising (PPC)


  • Search Advertising or Paid Display Advertising on the search engines helps the world to discover your brand, understand your value proposition, and directly engage with your brand to send inquiries.
  • Paid Search Campaigns complement organic SEO to drive better page ranking performance and supercharge your lead generation engine.
  • With optimized landing pages, convincing ad-copies, captivating content, and converting CTAs (Call-to-Actions), we bring in the right blend of art and science to create successful paid campaigns.

Our Paid Search Marketing Services Include:

  • Text Search PPC (Pay Per Click) campaigns
  • Display Campaigns
  • Re-Targeting Campaigns
  • Mobile Advertising
  • Video Advertising

Paid Content Marketing


  • Quality content is the bedrock for the success of any digital marketing strategy. It is even more pertinent for it to be found easily by the right audience at the right time and the right place.
  • Our Paid Content Marketing activities work in sync with our organic SEO efforts to provide your brand content an unprecedented extent of visibility across relevant sites, forums, and digital publications. All to maximize the overall digital marketing ROI.

Account Based Campaigns (ABC) Program


  • Our ingenious Account-Based Campaigns (ABC) can deliver over 10X the marketing ROI in the long run. The ABC programs are specifically designed for B2B businesses that are ready for sustained commitment to digital marketing initiatives.
  • We are specialists in developing and executing ABC programs, which are inherently different from the regular paid marketing campaigns.
  • We work quite closely with our clients to determine the target companies (or accounts as sales call it) and develop a highly customized ABC program. Our programs have delivered exceptional success for our clients.

Make your website the most powerful weapon in your marketing arsenal. Enjoy exceptional brand awareness and get web-leads delivered right to your inbox.

Let's Get Started!