Over 18 years of experience in B2B content editorial operations, content publication, and brand communication, specializing in financial research.

Former AVP, Editorial, at Aranca. In that capacity, oversaw team building & management, business development initiatives, resource development, company-wide language and report writing learning & development, including business writing certification.

Earlier, Assistant Editor at New Media Communications. She was responsible for content generation for its quarterly publication, Indo-Swiss Business, besides contributing to its other publications.

Graduate and Post-Graduate in History from Delhi University, and PG Diploma in PR from Bharatiya Vidya Bhavan, New Delhi.

Trained in Indian classical dance Kathak, with degrees from Prayag University, Allahabad, and Gandharva University, Mumbai.

Over 15 years of experience panning across journalism, business consulting, and digital marketing. Expert in content-led brand amplification and omnichannel marketing.

Former global CMO of a research firm; Earlier, executive editor at IDG Media.

Winner of India’s highest honor for IT & business media – the PoleStar Award for Excellence in Journalism in IT.

As the Head of Global Marketing for Aranca, enabled the organization to generate about a million dollar in revenue from web-leads while reducing the departmental expenditure by half.

As the Head of Editorial Content Services at IDG, produced custom content marketing & media strategies for various B2B tech companies (HP, SAP, Dell, Microsoft, IBM, AWS, NTT-Netmagic, Symantec, Websense (Forcepoint), McAfee (Intel), VMware (Dell-EMC), Cisco, Tata Telecommunications, etc.)

Certificate in Digital Marketing from Columbia Business School (US);

Bachelor’s degree in Computer Applications (BCA); Microsoft Certified Systems Engineer (MCSE); Cisco Certified Network Associate (CCNA).